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THE STANDARD

The IOBA Standard is the journal of the Independent Online Booksellers Association and covers the book world, with a special focus on the online used, out-of-print, and collectible bookselling markets.

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Bookplates: W. B. Brandt & Co.

From the inside front cover of A Treatise on Fine Arts by W. B. Brandt et al (W. B. Brandt & Co., 1930).


Not much publishing information, other than this is Copy 871 of an unknown limitation. This is an insurance company gift bookplate for a work that combines ruminations on the fine arts with a naked attempt to sell “All Risks Fine Arts Insurance.”


From the Introductory Remarks:

“Have you ever returned to your home at night, tired out mentally and physically, and looked through your library for a volume containing matter of interest to you that you could pick up, sit in your favorite chair by your favorite lamp, and read easily without much mental effort of these things, and after having perused the pages of the particular article in which you are interested, find yourself relaxed both mentally and physically? This is the object of this book.”


One of them, anyway.

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